Part of SABEQ‘s Support to the members of The Jordan Forum for Business and Professional Women (JFBPW) in Developing
Marketing Plans; USAID Jordan Economic Development Program (SABEQ) through its
InsTran component, thought providing such technical assistance to JFBPW members will
improve JFBPW image and credibility among members through creating success stories that
will contribute to increasing membership that will eventually lead into financial sustainability.
This commensurate well as supporting selected JFBPW members with well thought-out
marketing may lead to increasing revenues and exports of the sectors in which the selected
members operate, and might even increase the number of jobs available at those
businesses due to their possible growth.