Field survey : new MFI [microfinance institutions] products, phase II (MFI product market needs assessment survey) -- final report  

The overall goal of this survey is to provide useful information to assist in evaluating new loan
products to be offered to the Jordanian microfinance market by AMIR’s four partner
microfinance institutions namely, Microfund For Women (MFW), Jordan Micro Credit Company
(JMCC), Cooperative Housing Foundation’s Jordan Access to Credit Project (JACP), and Ahli
Microfinance Company (AMC) and to assess their clients’ satisfaction. Accordingly, the survey
targeted a sample of 164 clients of these institutions as well as 142 potential small and micro
enterprise borrowers from the areas that the MFIs work in: Amman, Baqaa, Zarqa and Ruseifa,
and Irbid. Also, nearly 73% of the respondents were operating a registered business while 27%
were in the informal sector