Marketing skills  

Training objectives:
Building a clear perception of the concept of marketing and marketing management.
Clarify the elements of the marketing mix.
Employing the marketing mix in marketing water saving techniques.
Employing marketing skills in marketing operations for water saving technologies.
Clarify the concept of marketing communication and its importance for marketing innovative water technologies.
Building a clear perception about the concept of innovative marketing and its importance in marketing water saving technologies.
Develop innovative ideas for marketing campaigns to sell water saving technologies.
Identify innovative marketing skills.
Demonstrate innovative marketing skills to market water saving technologies.
Building an innovative marketing plan to market water saving technologies.