Resource
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LanguageEnglish
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Resource TypeOther
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Uploaded By
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Date Added2017-03-16
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Corporate AuthorshipLisa Beichl, International Health Specialist for Milliman Care Guidelines
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Collections
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Market Demand Assessment and Marketing Strategy for Medical Tourism
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While there are various predictions on the actual size of the Medical Tourism market, there are clear indications that global outsourcing of medical care is becoming an industry. Between the increasing uses of telemedicine, the growth of US hospitals abroad, and the general increases in medical costs, there are opportunities for countries and hospitals providing high quality medical care at competitive costs. Indeed, medical tourism is deemed advantageous to developing health markets where educational standards are high and labor costs are low.