"Jordan has many natural resources, not least are a magnificent array of archaeological sites and monuments, considered to be among the best in the world. The National Tourism Strategy 2004 - 2010 (NTS) highlights the need for the development and conservation of the heritage component of the tourism product. The Madaba Governate Tourism Development Strategy 2006 -2010 has identified its mission as developing a growing and sustainable tourism economy in Madaba by capitalizing on its unique natural and cultural assets to expand employment opportunities for its residents. Core to the Madaba Tourism Development Strategy is establishment of Madaba as the leading regional center for the study, conservation, and the production of mosaic art." (Jordan Tourism Development Project -Siyaha-, 2006)